Brand Story

With 24 years experience in the Beauty Service, Sales & Education Industry, Jodi has developed and grown many Businesses, including her own.

After setting up a Skin Business during the pandemic, Jodi quickly realised the importance of being able to bring in revenue whilst not being physically present in the business.

With a need for guidance on how best to utilise social media and the digital world, Jodi embarked on her own coaching journey, and learned how to market her business effectively, gain more leads and drive sales, resulting in excellent growth.

With this success, and after identifying a need within the industry for Salon support, Jodi wanted to set up The Salon Trainer and help other Beauty Business owners with their daily stresses via easily accessible online courses and products

If you're in need of guidance and upskilling, then The Salon Trainer can help you!

Why work with The Salon Trainer?

Recently appointed by the UK's leading salon publication 'The Salon Magazine' as their Business Development brand expert, Jodi was discovered by The Salon Magazine through her use of branding and Social Media, which she shares within her training!

Jodi has held many positions within this ever evolving industry, starting as a Beauty Therapy Apprentice, before progressing through roles such as Spa & Leisure Therapist, Management, Beauty Tutor & Assessor, Course Coordinator, Business Development Manager & Director of her own Businesses.









Hey, I'm Jodi, your course provider.


I have such a huge passion for this industry and for educating and developing people within it.

I understand how industry courses lack in teaching you how to run a successful Business once trained, so my aim is to combine a range of courses and products to enable you to grow confidently!


I set up and pivoted my own Business (The Skin Trainer) during the pandemic, and now I would like to pass on the skills I have learned, giving you easily actionable steps to implement in your own Business.